Portuguese red wine has surged in popularity in the UK. In fact, many British wine lovers are eager to discover which bottle is the best-selling Portuguese red wine in the UK. That honor goes to Porta 6, a crowd-pleasing red blend that has captured the hearts of UK wine enthusiasts. In this post, we’ll explore what makes Portuguese red wines special and why Porta 6 stands out as the UK’s favourite. From unique flavours to great value, Portuguese wine offers a lot to love.

Why Portuguese Red Wine is Gaining Popularity in the UK
Several factors explain why Portuguese wine is winning over British wine enthusiasts:
- Unique grapes & flavours: Portugal’s vineyards grow many native grape varieties (over 250) found nowhere else. These indigenous grapes (like Touriga Nacional or Castelão) give Portuguese reds distinctive flavours – from rich dark fruit to floral and spicy notes – that feel new and exciting to UK palates. Wine experts note that British consumers seek out something authentic and different, which Portuguese wines offer in abundance.
- Great value for money: Portuguese red wines often deliver high quality at affordable prices. Many fantastic Portuguese reds can be found in the £8–£15 range, offering premium taste without breaking the bank. British wine shoppers appreciate getting excellent wine for less. In fact, Porta 6 is frequently available for under £10 per bottle – a bargain for its quality.
- Tradition & authenticity: Portugal’s long winemaking heritage (dating back centuries) means even reasonably priced bottles have character and a story behind them. From the famed Douro Valley to the sun-soaked Alentejo, Portuguese winemakers blend tradition with modern techniques, producing reds that feel artisanal and authentic. This appeals to British consumers looking beyond the usual big-name wine regions. It also helps that Portugal’s wine exports to the UK have been rising (up 18% in volume and 44% in value in early 2023), indicating a growing appetite for these wines in Britain.
Thanks to these factors, more UK shoppers are exploring wine from Portugal. And one Portuguese red in particular has become the standout favourite among UK wine lovers.
Porta 6 – The Best-selling Portuguese Wine in the UK
One Portuguese red has captured Britain’s heart more than any other: Porta 6. This bold yet smooth red blend comes from the vineyards near Lisbon (in the Lisboa wine region of Portugal). Porta 6 has quickly become a household name for many UK wine enthusiasts – and for good reason.
How Porta 6 Became the UK’s Favourite Portuguese Red Wine
A few years ago, Porta 6 shot to fame after a surprising shout-out on a popular BBC cooking show. In 2015, celebrity chef James Martin praised Porta 6 on Saturday Kitchen, calling it “the nicest wine [he] had tasted in 10 years” on the show. His enthusiastic recommendation sparked a buying frenzy – the retailer stocking Porta 6 reportedly sold out within hours, with over 30,000 bottles reserved in one weekend. This moment turned Porta 6 into an overnight sensation in the UK.
Ever since that buzz, Porta 6 has been widely regarded as the best-selling Portuguese red wine in the UK. Both wine critics and casual drinkers have given it glowing reviews, impressed by the quality offered at such an affordable price point. It’s not just hype from a TV mention – Porta 6 has sustained its popularity by delivering consistency and value year after year. British wine lovers continue to buy it in droves because it reliably offers a delicious experience for a modest cost.
What Does Porta 6 Red Wine Taste Like?
Porta 6 is an approachable Portuguese red blend with a rich, crowd-pleasing flavour profile. In the glass, it bursts with ripe red-berry notes (think plum, cherry and wild berries) alongside a hint of warming spice and vanilla. The taste is smooth and medium-bodied, with soft tannins and a generous fruity finish. In plain terms, Porta 6 delivers lots of flavour without harshness – it’s easy-drinking and silky on the palate.
Many British wine fans love that Porta 6 provides a premium feel without a premium price tag. Despite its budget-friendly cost, this wine doesn’t taste “cheap” – it’s made from a quality blend of traditional Portuguese grapes (including Touriga Nacional, Castelão, and Aragonez aka Tempranillo). These local grapes give Porta 6 an authentic Portuguese character that sets it apart from generic big-brand reds. Even the bottle’s label (featuring Lisbon’s iconic yellow tram) adds to its charm, bringing a little Portuguese flair to your table.
Overall, Porta 6 hits the sweet spot for UK wine drinkers: it’s smooth, fruity, and versatile. You can enjoy it on its own or pair it with a variety of foods – from a hearty Sunday roast or barbecue, to pizza or pasta on a weeknight. Its friendly flavor profile makes it a crowd-pleaser at gatherings, and its story makes a great conversation starter. It’s easy to see why Porta 6 has become the UK’s favourite Portuguese red wine.
Where to Buy Red Wine in the UK
You can find Portuguese red wines in many UK supermarkets and wine shops nowadays. For a convenient online option, check out Bulkyway’s own Portuguese wine selection. Bulkyway’s online store makes it easy to get a bottle of Porta 6 Red and other Portuguese wines delivered straight to your door. Shopping with a trusted British retailer like Bulkyway ensures you receive authentic Portuguese wine in perfect condition – often at some of the best prices. With free UK delivery on qualifying orders (and a commitment to great value), it’s never been simpler to experience the taste of Portugal from the comfort of home.
Enjoy exploring Portuguese red wines, and don’t miss out on trying the UK’s top pick, Porta 6. Cheers! 🍷